EXP South Africa is a specialist Experiential Marketing agency.
Offering four key services namely Sponsorship Marketing, Brand Activation, Public Relation and Pan-African Consulting. We are passionate about advising the best possible communication insight, strategy and creative to our clients (think), developing measurable brand campaigns (create) and delivering memorable consumer experiences (do).

MTN: MTN Cycling Events

Exp is responsible for activating a number of MTN owned cycling events. Included are the MTN Panarama Tour (four day B2B amateur cycle tour), MTN Zoo Lake Criterium (unique high speed circuit race in Joburg), OFM Classic (3rd largest cycle race in the country that attracts 4,500 participants) and the MTN MTB Series (seven marathon and ultra-marathon events around the country).