EXP South Africa is a specialist Experiential Marketing agency.
Offering four key services namely Sponsorship Marketing, Brand Activation, Public Relation and Pan-African Consulting. We are passionate about advising the best possible communication insight, strategy and creative to our clients (think), developing measurable brand campaigns (create) and delivering memorable consumer experiences (do).

Yellow Pages: Yellow Pages Series

Exp manages the Yellow Pages Track and Field Series comprising of six athletics meets which brings action-packed athletics to the people throughout SA. The 2011 season provided Yellow Pages with the best return to date in its five year sponsorship of Athletics SA’s track and field events.

Exp conceptualised and rolled out the Yellow Pages Pot of Gold incentive cheque of R200,000 to be shared by athletes who set national senior records at Yellow Pages athletics series events. It was 400 metres hurdles star LJ van Zyl who was smiling all the way to the bank after being the only South African athlete to set a national senior best during the 2011 season.